In an event presided over by President William Ruto, 3,000 Kenyans are set to secure employment as six investors have been awarded licenses to operate in the newly launched Naivasha Special Economic Zone. The investors have committed to injecting a staggering Ksh30 billion into a variety of projects, heralding a significant boost to the local economy.

President Ruto, speaking at the event, expressed his enthusiasm for the potential impact of the investment, stating, “I promised that we would build an industrial city in Naivasha that would employ 50,000 Kenyans. Today, we have unveiled electricity in that place, and already six companies have begun construction.” He also revealed plans to launch a car bazaar in April, asserting, “All those vehicles people have been going to Japan for will now be here in Naivasha. People from our neighboring countries will also be coming here instead of going to Japan.”

The jobs to be created encompass a wide range of sectors, including bottling, logistics, power, energy, steel manufacturing, and plant essence extraction. Additionally, the investors are poised to venture into the electric vehicle industry and establish a regional car auction hub, further boosting economic activity in the region.

President Ruto emphasized his commitment to creating more economic zones to provide employment opportunities for the youth, affirming, “By equipping our Special Economic Zones with clean energy and essential infrastructure, we aim to attract foreign direct investments, drive industrial growth, and enhance exports.”